Contact us

To Buy: 1800-258-5899 (9:30 AM to 6:30 PM)


For Existing Policy: 1800-103-0003/ 1800-180-0003/ 1800-891-0003



Locate Branch

Search Button
Smart Lifelong Plan

Smart Lifelong Plan

smart lifelong plan

Live worry-free Choose a secure & independent retired life

Meet Advisor Meet Advisor
smart lifelong plan

Meet our Advisor

About Smart Lifelong Plan

In this policy the investment risk in investment portfolio will be borne by the policyholder

UIN: 136L032V05

Our Smart Lifelong Plan is a unit linked life insurance plan with the objective of wealth creation along with providing whole life coverage - uptill 99 years of age. This plan has been designed to help you fulfill various life stage needs/ responsibilities so that throughout life you can grow in the right direction by making the right choice.

Why Buy

Life is all about the choices you make to fulfill your responsibilities. And with every choice you make your biggest concern is whether you have taken the right decision.The plan offers:

  • Emerging Leaders Equity FundGenerate long term capital appreciation through investments predominantly in mid cap stocks.
  • Long Term ProtectionThis plan provides life coverage till 99 years of Life Assured's age.
  • Premium Payment TermYou can choose a premium paying term (10 years or more) to suit your earning capacity.
  • Switching and RedirectionYou have the option of switching and redirection between the fund options to take advantage of market movements or change in risk preference.
  • Partial WithdrawalYou can withdraw money from your fund in case of financial emergency through Partial Withdrawal from 6th policy year onwards.
  • Increase/Decrease of Sum AssuredYou can increase or decrease your sum assured, depending on your changing needs, from the 6th policy year onwards subject to minimum and maximum sum assured limits stipulated under this plan.
  • Auto Funds RebalancingYou can maintain allocation of your investments in a specific proportion across funds, irrespective of market movements.

Death Benefits

In the unfortunate event of your death while your policy is in-force, your nominee will receive higher of:

  • Sum Assured less applicable withdrawals. if any, in the preceding two years, or
  • Fund value as on date of intimation of death claim
  • 105% all premium paid up to the date of death

Maturity Benefits

On survival till end of policy term, the Fund Value will be paid to you.

Premium Paying Mode

You have the flexibility to choose annual or monthly mode to pay premiums as per your requirement or to suit your income stream. You can also change your premium payment mode anytime during the policy term.

Loyalty Additions

Loyalty Additions will be paid in the form of extra allocation of units to your fund, provided that all due premiums till date have been paid. The Loyalty additions will be paid as follows:

Policy Year

1st Loyalty addition: At the end of 10th policy year

Loyalty Addition

1.25% of average Fund Value of last 36 monthly policy anniversaries

Policy Year

2nd Loyalty addition: At the end of 15th policy year

Loyalty Addition

1.25% of average Fund Value of last 36 monthly policy anniversaries

Investment Funds

You can choose to invest in 7 investment funds with equity exposure ranging from 0% to100%, depending on your investment philosophy:

  • Emerging Leaders Equity Fund
  • India Multi-Cap Equity Fund
  • Equity II Fund
  • Growth Plus Fund
  • Balanced Plus Fund
  • Debt Plus Fund
  • Liquid Fund

Tax Benefits#

You can avail tax benefit on the premium paid subject to current applicable provisions of Section 80C of income Tax Act, 1961.

#Tax benefits under the policy will be as per the prevailing Income Tax laws and are subject to amendments from time to time. For tax related queries, contact your independent tax advisor

Mr. Singh, age 40, chooses to pay annual premiums as shown below. He gets a Sum Assured of 15 times [(70-40) X 0.5] the annual premium and chooses a Premium Paying Term of 20 years. The table below shows fund values for multiple scenarios at age 99 assuming annual gross investment return of 4%* and 8%* with 100% investment in Balanced Plus Fund.

Annual Premium ()
Sum Assured ()
Fund Value () at age 99 assuming Gross Investment Return of























*The assumed rates of return (4% p.a. or 8% p.a.) shown in the above illustrative examples of different scenarios are not guaranteed and they are not the upper or lower limits of what you might get back as the value of your Policy depends on a number of factors including future investment performance. The Fund Values shown in the above illustrative example are after deduction of all charges (including Goods and Services Tax & Applicable cess (es)/levy, if any @18%)

Entry Age (Life Assured)

7 years


65 years

Up till age 99
For ages below 45:

0.5 X T X Annualized Premium# Where T=70-age at entry

For ages 45 & above:

You can choose Sum Assured between 7-10 times of Annualized Premium

#Annualized premium is the amount of premium payable in the policy year that is selected by the policy holder at the inception of the policy.



Monthly Mode*: 3,000 p.m.

Annual Mode: 25,000 p.a.


No Limit

Premium Payment Term


10 years


99 - (Age at entry)

*Please note that it is mandatory to pay first 3 month's premium in advance if you have chosen monthly mode of premium payment.

In this policy, the investment risk in Investment Portfolio is borne by the policyholder.

The Linked Insurance Products do not offer any liquidity during the first five years of the contract. The policyholder will not be able to surrender/withdraw the monies invested in Linked Insurance Products completely or partially till the end of the fifth year.

Share your Valuable Feedback


Average Rating

Was the Information Helpful?

Very Good
Online Plans Pay Premium Get a Call Contact Us