Best Investment Options In India

Best Investment Options in India for 2025

An array of investment possibilities, from traditional choices to modern ventures, cater to diverse risk appetites and financial goals.

2024-10-29

9651 Views

16 minutes read

What makes a good investment option? There are several factors to measure the effectiveness of a savings and investment plan. From the flexibility of investing to the amount of tax exemption it allows – the financial plan should be aligned with your life goals. For most investors, you list, the following factors that influence their investment decision:

  • Freedom to invest and withdraw anytime
  • Flexibility to invest any amount
  • Safer risk-return proposition
  • Custom investment period
  • Tax benefits & other benefits

Depending on your goals and needs, you can decide which factor is more significant for long-term investment. Also, you cannot have the best of all worlds; every investment will have a few advantages along with disadvantages.

Key Takeaways 

  • Invest smartly to ensure steady wealth growth and financial security.

  • Balance your investment portfolio to minimise risks and maximise returns.

  • Utilise tax-saving investment options to retain more earnings.

  • Diversify your investments to stay resilient against market fluctuations.

  • Maintain liquidity to handle unexpected financial needs with ease.

Understanding Investment Types Based on Risk Levels 

To create a solid financial portfolio, you need to understand investment types based on risk levels. This level determines your potential returns and the likelihood of losing capital.

  1. Low-risk Investments Options: Low-risk investments are best for individuals who prioritise capital preservation over high returns. If you are a conservative investor then it is the right choice for you. These options offer stability and predictable returns. Some of the low-risk investment options are FD, PFF, debt mutual funds, etc.

  2. Medium-risk Investment Options: Medium-risk investments offer a balanced risk with stable returns. They offer better returns than low-risk options but are not as volatile as high-risk investments. For example- hybrid funds, corporate bonds, real estate investments etc. You can also consider the ULIP plan by Canara HSBC. They offer a dual benefit of insurance and investment 

  3. High-risk Investment Options: If you are aggressive investors then high-risk investment options are the best choice for you. These options provide higher returns but come with a massive loss of capital. Some of the high-risk investment options are: Direct Equity (Stocks), Mid & Small-Cap Mutual Funds, Venture Capital & Private Equity, etc.

Type of Investment Options 

You need to invest in plans which fit the need or purpose of the investment. Thus, investment plans can be broadly divided into three types based on their possible uses:

  • Growth Investment Plans
  • Safe Investment Plans
  • Income Investment plans
Growth Investment PlansSafe Investment PlansIncome Investment Plans

Long –term investment option

Usually aggressive, and volatile

Have a lock-in period or they do not allow premature withdrawals

Equity stocks, mutual funds, ULIPs, PPF, NPS, etc. are a few examples

Medium-term investment option

These investments keep your capital safe.

Doesn't allow withdrawal within the first few years of investment

Guaranteed savings plans, fixed deposits, etc.,

Low-risk investment option

Turns your lump sum investment into a monthly or quarterly income

Plans with a small equity allocation

Pension plans, Senior Citizen Savings Scheme, POMIS, etc.

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Thank you for your interest in our product. Our financial expert will connect with you shortly to help you choose the best plan.

Best Investment Options in India in 2025 

  1. Direct Equity – Stocks
  2. Equity Mutual Funds
  3. Equity Debt Funds
  4. National Pension Scheme (NPS)Public Provident Fund (PPF)
  5. Bank Fixed Deposit
  6. Senior Citizen Savings Scheme (SCSS)
  7. Unit Linked Insurance Plans
  8. Real Estate Investment
  9. RBI Bonds
  10. Pradhan Mantri Vaya Vandana Yojana
  11. Gold
  12. Guaranteed Saving Plans

Generally, investment plans help you attain your life goals if you choose them as per the financial plan that you have. Whether you have a short-term or long-term financial goal, consider your financial milestones and choose a plan accordingly.

Below are the top investment options in India, starting with the best investment plans:

1. Direct Equity: Direct equity stocks are one of the best investment options for aggressive investors. Direct equity investing involves investing in listed equity stocks of companies on the stock exchanges. You can get capital gains or dividend returns from direct stock investments. Stock performance depends on factors such as market position, company performance, etc.

  • This option is one of the most volatile investments and has a high risk-return ratio
  • One of the best investment options to generate inflation-adjusted wealth
  • Suitable for a long-term horizon

You need to have a bank account and a Demat account to start investing in this. Also, if you want to invest and benefit from stock investments consistently, you must have a high-risk appetite. Understand the functioning of equity stocks and markets before you start investing.

2. Equity Mutual Funds: Equity mutual funds are primarily invested in equity stocks and related securities. These are some of the best investment plans in India for small investors who want to benefit from equity market growth. You can start investing in well-diversified portfolios of equity stocks with as little as Rs 500 through equity mutual funds.

These funds can invest anywhere between 70 to 95% of the fund value in equity stocks and related instruments. Since these are equity-based, they offer a high risk-return ratio. Typically, there are two types of equity mutual funds:

  • Actively Managed Mutual Funds: The fund manager is actively involved in these types of funds. The fund manager's expertise and capability play an important role in the fund's performance. They choose the stocks that the fund will invest in based on research and analysis. Active funds are considered riskier than passive investment options.
  • Passively Managed Mutual Funds: In this type of fund, the fund manager doesn’t play a major role. The fund is based on a particular index or market portfolio. For example, a fund that is built up of stocks of NIFTY50, etc. The performance of the index determines the performance of this fund.

3. Equity Debt Fund: Debt mutual funds or bond funds are investment options to consider if you do not have a high-risk appetite or want to avoid volatility. These are also a diversified portfolio of fixed-income securities.

In Debt Funds, the amount is invested in fixed-income securities, including government and corporate bonds, debentures and other long-term fixed-income securities. Depending on the type of securities held in the portfolio, funds can have a varied risk profile. You should check the ratings of the securities held by the fund to assess the risk before investing.

Funds with top-rated securities or government bonds are suitable if you want the stability of returns with less risk. Thus, you can consider debt funds when:

  • You are risk-averse

  • You want relatively fixed returns

  • The safety of the principal is a priority

Note that the risk of changing interest rates will still be present in all debt funds.

4. National Pension Scheme (NPS): The National Pension System is one of the government-backed investment plans designed to help you secure your retirement financially. It is regulated by the Pension Fund Regulatory and Development Authority (PFRDA).

This helps you to create a strong retirement corpus at your disposal. You can use the NPS retirement account as a salaried or self-employed investor.

There are two types of NPS accounts:

  • Tier-I (Retirement Account)

  • Tier- II

The primary difference between NPS and other provident fund investments is that NPS allows you to build your corpus aggressively. It follows an auto-rebalancing method to maintain a portfolio with a declining risk as you age. Additionally, you can avail of a deduction of up to Rs 2 lakhs for your contribution.

The risk-return on NPS investment will depend on the portfolio mix you choose and the length of time you stay invested. Thus, this retirement investment option works well for both risk-averse and aggressive investors.

5. Public Provident Fund (PPF): PPF is one of the most popular and best investment plans for people considering putting their money into safe investment options. The 15-year plan is the best investment plan to achieve your long-term life goals safely. Originally introduced as a safe retirement investment plan for self-employed, the plan has been popular for long-term investors because it provides:

  • Tax Efficiency: You can claim a deduction under section 80C up to Rs. 1.5 lakhs. Also, the maturity value is tax-free.

  • Liquidit: You can borrow from the accumulated corpus within the first 5 years of the account. After 5 years partial withdrawals are allowed.

  • Risk-Return Mix: Low-risk investment with a market-linked rate of interest, which is revised every year.

  • Investment Period: Minimum of 15 years; after that, you can extend the account in batches of 5 years.

6. Bank Fixed Deposit: Bank fixed deposit is another popular investment option in India that ensures the safety of your money and provides stable returns. You can invest a lump sum amount and it will offer a fixed rate of interest for a specific term. After your term is over, you will receive the principal with compound interest added over the term.

Consider the following things while investing in a bank fixed deposit:

  • Bank FD offers guaranteed returns. Thus, the principal amount is safe.
  • You cannot withdraw from your FD till it matures. By withdrawing before the term, you can lose out on compound interest and incur penal charges.
  • These are some of the most flexible investment options in India. The investment term can be as low as 7 days and can go as long as 10 years.
  • The interest rate agreed upon at the start will continue throughout the term in a Bank FD. Thus, the return on your deposit is fixed until maturity.
  • You can either receive the interest or reinvest it.
  • Banks also allow you to auto-renew your FD upon maturity.

7. Senior Citizen Savings Scheme (SCSS): Senior Citizen Saving Scheme or SCSS is one of the best investment plans, which help investors fulfil their retirement goals as it helps generate a stable income. It is one of the small saving investment options and you can invest a lump sum in this scheme after turning 60. You will receive a fixed interest payout every quarter.

You can open an SCSS account in 2 ways:

  • Via post-office
  • Via Bank

It is a very popular investment option for senior citizens due to its guaranteed and attractive returns. The current rate of returns is 8.20% effective from 1.4.2024 to 31.3.2025. These rates are subject to change quarterly.

Here are some features of SCSS you should know:

  • You can invest in it if you have attained the age of 60. People over the age of 55 can also apply if they have taken VRS (Voluntary Retirement Scheme).
  • The minimum investment is Rs 1000, i.e., you have to deposit more than or equal to Rs 1000.
  • The maximum investment is Rs 15 lakh. You cannot invest more than this amount.
  • Interest is paid quarterly.
  • The maturity term is 5 years, which can be further extended by up to 3 years more.

8. Unit Linked Insurance Plans: A Unit Linked Insurance Plan (ULIP) can be considered as an investment option as it provides insurance along with an avenue for investment. A part of the premium paid by the policyholder goes toward the life cover, and the other part goes towards the funds chosen by the policyholder. This life insurance plan offers market-linked returns, and hence, an investor should weigh in both the pros and cons of the plan before investing in it.

Canara HSBC Life Insurance Invest 4G is a ULIP that offers life cover and market-linked returns. It has 8 fund options to choose from, with a partial withdrawal option.

9. Real Estate Investment: Real estate is a good investment option in India. It is, however, usually a big-ticket investment. The investment refers to buying properties such as homes, plots and land. This is one of the best investment options that can help you combat inflation. Investing in this can give you a shot at both regular and capital gain income.

You can put the building you have purchased for rent and earn a secondary income. This will ensure that you get monthly rent in the form of returns. If your property has appreciated, then you can sell it for a higher price and can get a capital gain.

There is a famous saying that there are three things important in real estate: ‘location, location, location’. This is the predominant factor that decides the success of your real estate investment.

Although real estate in a good location may be expensive, it can also fetch a higher rent and have better chances of appreciation.

10. RBI Bonds: RBI Bonds are one of the safest investment options in India. The Reserve Bank of India, i.e., RBI issues bonds to the public to raise money for the development of various government projects. These bonds have a specific term. After maturity, money is returned along with the interest generated.

You can buy these bonds from any of the 12 national chains along with 4 private banks. To acknowledge your debt, RBI will issue you a certificate of holding. This certificate will act as proof upon maturity.These have a tenure of 7 years.

These can be cumulative, where the interest is reinvested, and non-cumulative, where you can receive the interest as a regular income.

The current interest rate is 7.75%** per annum. This is as per the Floating Rate Savings Bonds, 2020 (Taxable) scheme which started on July 01, 2020.

11. Pradhan Mantri Vaya Vandana Yojana: Pradhan Mantri Vaya Vandana Yojana (PMVVY) is one of the investment options available for the financial safety of senior citizens, i.e., those who are 60 and above. It helps you with a regular income stream after the age of 60.

It also offers interest of 7.4% per annum but it has longer validity. This is the ongoing interest rate that is available till March 31, 2023.

Here are some features of PMVVY for which you may consider this investment option:

  • Pension payable at monthly, quarterly, or yearly mode
  • It has a maturity date of 10 years
  • The minimum amount you have to invest is Rs 1000, the maximum you can invest in a month is Rs 9250.
  • You can use this against taking loans up to 75% value provided you have held it for over 3 years.

12. Gold: In India, Gold is often seen as a go-to investment option to keep a family’s legacy safe. But rising costs and making charges have now made it almost impossible to buy gold as a family heirloom.

Instead, investment options like Gold ETFs allow you to build gold purchasing power gradually over time. These are commonly known as ‘paper gold’. It contains gold stocks and investments. Unlike expensive gold, these can be brought according to your capacity from the stock market.

Since this is an ETF, i.e., Exchange Traded Fund, this is managed passively. It mirrors the physical gold price movement of the same quality. The higher the gold rates, the higher the ETF’s NAV will grow.

Thus, if you invest a small sum regularly in SIP mode, you can accumulate more units at lower prices.

Since traded on the stock exchanges, these are volatile and possess more risk.

These are liquid and you can enter and exit from them as per your preference.

Research the stocks carefully before you decide to buy.

13. Guaranteed Saving Plans: Guaranteed savings or income plans offer life cover along with guaranteed returns to help you achieve the milestones of life easily. For example, Canara HSBC Life Insurance iSelect Guaranteed Future Plus is a life insurance cum savings plan that allows you to build a corpus over a period of time (as chosen by you), to help you attain your goals.

The returns are guaranteed based on the investment period and the number of annual contributions that you make.

Life Insurance - Top Selling Plans

We bring you a collection of popular Canara HSBC life insurance plans. Forget the dusty brochures and endless offline visits! Dive into the features of our top-selling online insurance plans and buy the one that meets your goals and requirements. You and your wallet will be thankful in the future as we brighten up your financial future with these plans.

How to Choose the Best Investment Plan for Your Goals

Selecting the right investment plan is a great financial strategy. The ideal investment should align with your financial objectives, risk appetite, and time horizon. Here’s how you can make an informed choice:

Understand Your Financial Goals 

Before selecting an investment plan, define your financial objectives like wealth creation, saving for post-retirement plans, or your child's education. Your goals will determine the type of investments suitable for you. For instance:

  • If you aim for long-term wealth creation, equity investments or Unit-Linked Insurance Plans (ULIPs) can be beneficial.
  • If you need financial security like post-retirement, pension plans and fixed deposits may be better options.
  • If your goal is the child’s education, consider a child education plan that helps in financial support at crucial milestones.

Assess Your Risk Tolerance

Different investment plans carry different levels of risk. Understanding your risk appetite is crucial before committing to any investment.

  • Low-risk investors may prefer fixed deposits, government bonds, or savings insurance plans.
  • Medium-risk investors may opt for balanced mutual funds or ULIPs.
  • High-risk investors may explore equity funds or direct stock investments for potentially higher returns.

Your age, income stability, and financial obligations create an impact on your risk tolerance. 

Consider Time Horizon and Liquidity

Your investment timeline influences the type of investment you should choose

 

  • Short-term goals (0-5 years): Choose liquid investments like fixed deposits or debt mutual funds.
  • Medium-term goals (5-10 years): Hybrid funds, ULIPs, or balanced funds may be ideal.
  • Long-term goals (10+ years): Equity funds, retirement plans, or a mix of ULIPs and stocks work best.

Always remember liquidity is crucial in emergencies. Invest in schemes where withdrawal is easy. 

Seek Professional Guidance

If you're uncertain about investment choices, seeking professional advice can align your portfolio with your financial goals. Financial advisors evaluate your risk profile and suggest investment strategies tailored to your needs.

Additionally, tools like an online financial calculator help you estimate returns based on different investment scenarios.

Which Investment Plans Offer the Highest Returns?

In any investment plan, the amount of returns depends on the time for which you stay invested in it. The longer your term, the better the returns you can expect. Also, it is worth keeping in mind that plans that guarantee higher returns have a higher risk of investment. However, if a plan doesn’t offer a high rate of return, it offers a nominal return amount. So, it can be said that the rate of return is indirectly proportional to the guarantee of return.

Typically, the investment plans that offer high returns do not guarantee the returns. And the longer you stay invested in a plan; the chances are high that you will get better returns.

Saving and investment plans are an integral part of financial planning as they help to build a corpus for life goals. However, as there are multiple options to invest in, you cannot expect to find a “One Size Fits All” plan. You should find options that fit your goals and milestones.

Did You Know?

India has seen a surge in the issuance of green bonds. With growing awareness about climate change and environmental sustainability, companies and financial.

Young Term Plan

Benefits of Diversified Investment Portfolios

A well-diversified investment portfolio can help you achieve financial stability while maximising returns. Spreading investments across different asset classes ensures balanced growth and reduces overall risk.

  1. Risk Mitigation: Diversification helps reducethe impact of market volatility on your portfolio. By investing in multiple asset classes such as equities, bonds, and fixed deposits, you can minimise losses if one asset underperforms. This strategy ensures that a downturn in one investment does not drastically affect your overall wealth.
  2. Better Returns Over Time: A diversified portfolio helps you benefit from different market trends. While some investments may experience short-term volatility, others may remain stable, ensuring consistent returns over time. For example, equity investments can provide higher returns in the long run, while bonds offer stability.
  3. Flexibility Across Market Cycles: Market conditions fluctuate, and different asset classes perform well in different economic phases. A diversified portfolio provides flexibility, allowing you to shift focus based on prevailing market trends. This adaptability ensures you get maximum returns during economic downturns.

Summing Up

Understanding the basics and the complexities of each investment avenue is crucial, considering factors like potential returns, risks involved, and investment duration. With rising inflation and financial goals becoming more ambitious, choosing the best investment plans is essential for securing a stable financial future. Whether aiming for long-term wealth accumulation or short-term gains, informed decisions backed by thorough research and professional advice is vital. 

Seizing the right investment opportunities can pave the way for financial prosperity and security. Take the first step towards a secure financial future by exploring the best investment options and making informed choices today.

GLOSSARY

  • Risk-return: According to the risk-return trade-off, potential reward increases as risk increases. People use this theory to relate high levels of risk or uncertainty to high potential returns, and low levels of uncertainty to low potential returns.
  • Passive Investing: Investing to maximise profits while minimising purchases and sales is known as passive investing. 
  • Fixed-income securities: Fixed-income security is an investment that yields a consistent stream of interest income for a predetermined amount of time. Corporate bonds, government bonds, and certificates of deposit are among the several types.

 

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FAQs Related to Investment Options in India

Here are the top investment options if you are looking where to invest money:

  • Public Provident Fund (PPF) 

  • National Pension Scheme (NPS)

  • Savings Bonds 

  • Gold

  • Recurring Deposits

  • Post Office Monthly Income Schemes (POMIS)

  • Senior Citizen Savings Scheme (SCSS) 

Before finding an answer to the question of where to invest money, do the following:

  • Establish your investment budget

  • Evaluate your ability to take risks

  • Choose the investments you want to make

            Some of the best investment plans for starting  your investment journey are savings

accounts, certificates of deposit (CDs), mutual funds, equities, bonds, exchange-traded   

            funds (ETFs), etc. Your risk tolerance greatly impacts your investment pattern. 

Investing is a vital strategy for long-term financial savings. People invest their money in any kind of investment plan to get the most possible return on their capital. Numerous investment options offer good interest rates. If you are looking for the best investment plan for a good investment rate, here is a list:

 

1. Stock Market or Equity Market

2. Mutual Funds 

3. Fixed Deposit (FDs)

4. Public Provident Fund (PPF)

5. Systematic Investment Plans (SIPs)

You can achieve your goal of accumulating wealth if you put money in a SIP mutual fund plan over an extended period. Even though the returns may differ, you can achieve many financial objectives by accumulating wealth in a few years, even if you only save Rs 100 daily. Here are some of the best investment options in SIPs if you wish to invest Rs 100 every day:

 

  • ICICI Prudential Technology Direct Plan-Growth

  • Aditya  Birla Sun Life Digital India Fund Direct-Growth

  • Nippon India Small Cap Fund Direct-Growth 

Long-term investing choices are becoming some of the best investment options in India. With these options, you can use possible tax advantages, protect yourself from inflation, and increase your wealth. The top investment opportunities in India are as follows:

 

  • Stocks

  • Mutual investment vehicles

  • Fixed-rate financial investments

  • Gold Bonds for Real Estate  

  • Savings plans 

  • SIP mutual funds 

  • ULIPs

  • REITs 

 

Disclaimer - This article is issued in the general public interest and meant for general information purposes only. The views expressed in this blog are solely those of the writer and do not necessarily reflect the official policy or position of Canara HSBC Life Insurance Company Limited or any affiliated entity. We make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability, or availability with respect to the blog or the information, products, services, or related graphics contained in the blog for any purpose. Any reliance you place on such information is therefore strictly at your own risk. You should consult with a qualified professional regarding your specific circumstances before taking any action based on the content provided herein.

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